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MediaFLO USA Demonstrates Live Datacasting Applications on FLO™-
enabled 3G Handsets at CTIA Wireless 2006
Realtime Major League Baseball Advanced Media's Gameday and Stock Portfolio
Tracker Applications Showcase Capabilities of MediaFLO Service Offering Beyond
LAS VEGAS - APRIL 05, 2006 - QUALCOMM Incorporated
(Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple Access
(CDMA) and other advanced wireless technologies, today announced that MediaFLO™ USA Inc., a wholly owned
subsidiary of the Company, will conduct a live, over-the-air demonstration of MediaFLO
USA's datacast application capabilities during CTIA Wireless 2006, April 5-7 in Las Vegas, in
QUALCOMM Booth #2047. The proof-of-concept demonstrations showcase content from
Major League Baseball Advanced Media's Gameday and Player Tracker and a Stock
Portfolio Tracker, and involve sending a continuous stream of data over the MediaFLO USA
network, allowing constant realtime updates of the application. This demonstration
showcases the types of services MediaFLO USA can offer its operator partners in addition to
live video and audio channels.
During the demonstration at CTIA, the Major League Baseball Advanced Media's Gameday
application will demonstrate how fans can view their favorite team's game with realtime pitchby-
pitch graphics; inning status, including balls, strikes and outs; and game updates such as
runs, hits and errors. With the MLB Player Tracker application, fans can get realtime player
statistics and free agent information, helping them keep tabs on their favorite players and
fantasy baseball roster.
MediaFLO USA also will demonstrate a Stock Portfolio Tracker application at CTIA. The
application offers dynamic realtime updates on the status of a user's stock portfolio, including
current stock price, portfolio impact and a stock ticker. Additional features include an alert
that notifies the user when major activity is occurring with the stocks in his or her portfolio.
The demonstrations leverage the Roundbox datacast software and MediaFLO USA's content
and service capabilities to deliver mobile services that goes beyond traditional video.
"The potential for the wireless multimedia user experience extends far beyond just mobile
television and video. These datacasting applications demonstrate just one way in which
MediaFLO USA and its content partners will open up brand new service opportunities to our
wireless operator partners," said Gina Lombardi, president of MediaFLO USA. "The innovative ways in which this multimedia content can be made available are almost endless.
With compelling content from providers such as Major League Baseball Advanced Media, we
can ensure a MediaFLO service line-up that is fun, informative and valuable for all types of
subscribers, no matter their interests."
Roundbox Inc. provides software products for mobile operators and equipment
manufacturers to deliver services leveraging multiple broadcast technologies. For more
information on Roundbox, visit the company’s Web site at www.roundbox.com.
MediaFLO USA Inc. is a wholly owned subsidiary of QUALCOMM Incorporated that will offer
interactive wireless multimedia services to consumers in cooperation with U.S. wireless
operators. MediaFLO USA's nationwide network, based on FLO technology, will deliver highquality
video and audio programming to third-generation (3G) mobile phones. In addition,
MediaFLO USA is working with leading content providers to aggregate and mobilize
compelling programs and services. MediaFLO USA creates a new market opportunity for the
entire wireless value chain and delivers on the promise of wireless multimedia.
QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other
advanced technologies. Headquartered in San Diego, Calif., QUALCOMM is included in the
S&P; 500 Index and is a 2005 FORTUNE 500® company traded on The Nasdaq Stock
Market® under the ticker symbol QCOM.
Except for the historical information contained herein, this news release contains forwardlooking
statements that are subject to risks and uncertainties, including the Company's ability
to successfully design and have manufactured significant quantities of CDMA components
on a timely and profitable basis, the extent and speed to which CDMA, FLO technology and
the MediaFLO USA Inc. network are deployed, change in economic conditions of the various
markets the Company serves, as well as the other risks detailed from time to time in the
Company's SEC reports, including the report on Form 10-K for the year ended September
25, 2005, and most recent Form 10-Q.
QUALCOMM is a registered trademark of QUALCOMM Incorporated. MediaFLO and FLO
are trademarks of QUALCOMM Incorporated. All other trademarks are the property of their
Kristi Craft, MediaFLO USA
Email: [email protected]
Jeremy James, Corporate Communications
Email: [email protected]
Bill Davidson, Investor Relations
Email: [email protected]